SBB uses pictograms called privacy icons, developed together with other Swiss companies, to communicate simply and clearly about certain aspects of the handling of your data, thus contributing to greater transparency in data protection. The privacy icons are there to provide general indications, just like road signs.
We process general personal data about you, such as your name and contact details.
We process your location data.
We process personal data that you provide to us.
We process personal data that we collect about you.
We process personal data about you that we receive from third parties.
We use your personal data for marketing and advertising.
We use your personal data for the development and improvement of products and services.
We analyse your behaviour and make assumptions about your interests and preferences.
We transfer your personal data to other companies that decide themselves how to use the data.
We also process your personal data outside of Switzerland and the EU.